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Purple Smart App logo

About us

We build the player so you
can build the business

Purple Smart App started because resellers kept asking the same question: how do I put my own name on a streaming app without hiring a development team? We answered it once, properly, and have been refining that answer ever since.

Purple Smart App white-label player running on a tablet
Purple applications
15+Purple applications
Downloads
800K+Downloads
Satisfied users
592K+Satisfied users
founded
2018founded

How we work


Four principles we do not compromise on

Ship fast, then keep shipping

A rebrand that takes three months is a rebrand that missed its market. We deliver Android builds in days and keep improving them long after launch.

Your brand, not ours

Nothing in the shipped application points back to us. The name, the icon, the splash screen and the colours belong to your business.

Support that answers

Our customers run businesses on these applications. When something breaks at 2am, someone on our side picks up.

Platform coverage that matters

We prioritise the devices that actually sit in living rooms — Android TV, Fire TV, Apple TV and Tizen — over impressive-sounding platform counts.

Timeline


How we got here

  1. 2018

    First rebranded player

    We shipped our first white-label Android build for a single reseller.

  2. 2021

    Multi-platform expansion

    Apple, desktop and Smart TV builds joined the catalogue.

  3. 2023

    Admin panel and OTA

    Self-service management and over-the-air updates rolled out to every plan.

  4. 2026

    15+ applications

    The catalogue now covers six platforms and over 800,000 downloads.

Start your rebrand

Put your name on the screen

Tell us your brand and the platforms your customers use. We come back with a build plan, a timeline and a fixed price — usually the same day.